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Viral Short-Form Campaign — "What Not To Do" Series

Project Type

Short-Form Video

Average Views Per Post

120K

Videos Produced

Platforms

A series of destination videos that flipped the usual travel content on its head. Instead of the standard "top things to do," these videos tackled common mistakes — which got people talking, sharing, and commenting in droves. Produced across TikTok, Instagram and YouTube.

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